North Coast Organic’s New Website Helped Revitalize Their Historic Brand
When North Coast Organic wanted to revitalize their historic brand, they developed a new website to showcase their wide variety of organic apple products. North Coast Organic products are made in Sebastopol, CA from U.S. grown certified organic apples. They contain no added sugars, preservatives, coloring or flavorings and are sold in health-conscious grocers throughout the US, including Whole Foods Market.
Commitment to sustainability and stewardship
I worked in close collaboration with their internal marketing team to highlight not only North Coast’s tasty, healthy products, but also their concern for the environment. We added pages to the website calling out the company’s commitment to sustainability and stewardship, including their use of solar to power much of their processing needs, as well as their environmentally-friendly reuse of wastewater.
After the website was complete, I continued working with NCO, writing their monthly blog posts. Posts have focused on topics ranging from how North Coast Organic helps local apple growers thrive to what is decimating honey bee populations.
This project was a partnership with integrated web marketing agency Entropic Studio.
“One of the most important aspects to consider when creating a website is SEO, making sure you are using all the right keywords in your content to bring traffic to your site. Who Knew?? Carolyn came to us just in time, always doing the research necessary and exploring the facts, she writes with the passion and enthusiasm that our company and brand so deserve. A true asset and valued addition to the North Coast brand.”